about us
Event marketing consultants for ambitious business owners craving change, connection and reach through high-impact event strategy, marketing & management
Our Story
Founded by Raimonda Richardson (Rai) – a launch planner, strategist, and events geek on a mission to help businesses thrive through events and launches.
Her keen eye for maximising ROI from events, coupled with audience growth, authentic visibility and content strategies that attract and engage your ideal client – has led to success and visibility of many important causes.
Born from a larger than life purpose to care for the people and planet, at Force 4 Events, we are set to create events with a proven force for positive change. Whether it’s giving access to services or education to disadvantaged communities or raising awareness of initiatives and support groups to those that need it the most – we create events that are creative, connected and commercially minded.
The human connection
Events are all about bringing people together – purposefully.
That’s why we’re open, approachable, and committed to bringing the right people in front of the right opportunities.
We work with cause-driven organisations, helping them use events to make noise about causes that matter, give a voice to those that aren’t heard, and help build a connection that inspires us all to do better.
We are…
Committed
Heart-led / sincere / passionate.
We believe.
Creative
inspiring, distinctive, attention grabbing.
We inspire.
Commercially-minded
strategy-led, results-focused, delivering reporting/ROI.
We deliver.
Marketing for events and experiences
At Force 4 Events, we strive for every one of our events to be a proven force for positive change.
Whether it’s giving access to services or education to disadvantaged communities or raising awareness of initiatives and support groups to those that need it the most – we create events that are creative, connected and commercially minded.
Ready to make noise with your next event or launch? Let’s Talk
Our Values
Uniting people is our passion. Connection, community, and collaboration play a big role in how we work every single day. We bring a FORCE for positive change and are guided by our PURPOSE values:
Purpose driven
We are purpose-driven, aligning our goals with a clear mission to create meaningful impact.
Our dedication to purposeful work inspires innovation, guides our decisions, and fuels our commitment to delivering exceptional value to our clients and community.
Unity
Our work fosters unity among our team, clients, and partners. Together, we harness our collective strength to share, support, and empower a desire for creativity, connection, and impact.
Relationships
We strive to build trust, foster collaboration, and nurture long-lasting partnerships that drive mutual growth and excellence.
Planet
We are committed to minimising our environmental footprint, promoting social responsibility, and ensuring long-term economic viability. Through sustainable practices and innovation, we strive to create a positive impact on our planet and communities.
Ownership
We take ownership of our actions and empower everyone in our dealings to embrace a mindset of continuous improvement, actively seeking opportunities to enhance, develop, and grow.
Sustainability
By employing strategy, best practices, and maximising opportunities presented, we strive to make events and launches a sustainable method of continuous business growth. Bringing revenue, audience growth, and impact at a pace that the business can sustain.
Ethical
We commit to integrity, transparency, and honesty in all our actions, ensuring that our decisions and practices uphold the highest standards of ethics. This unwavering dedication builds trust and reinforces our reputation as a responsible and trustworthy partner.
Looking for help with marketing your next event or launch? Check out our Services:
Organising an Event
Clarifying your event Unique Selling Proposition to gain Event Visibility & Return on Investment through audience engagement
Event Marketing
Delegate Acquisition
PR & Communications
Event Income Generation
Exhibiting
Developing a clear strategy for consistent Return on Investment from exhibiting
Exhibition Strategy
Increasing Conversion
Lead Follow Up
Launching a Course
Creating a bespoke launch method that is uniquely suited to you and your business
Launch Strategy & Planning
Audience Growth & Visibility
Sales Funnel Building
Email Campaigns
What makes us different?
FORCE 4 Ambition
Your business should be growing as a result of events and launches. Bookings should be increasing, event show up rates improving, and more leads should be converted each and every time. Our Event Strategy & Event ROI Packages are geared towards supporting your business growth goals.
FORCE 4 Reach
Your fans are already out there, they just don’t know it yet. That’s where our consistent content curation, press coverage, and event highlights packages encourage engagement and create Fear of Missing Out (FOMO) feelings across digital and print outlets.
FORCE 4 Connection
No-show rates are as high as 60% for some events. This is unsustainable for most businesses. Our bespoke Event Marketing Services prioritise creativity, genuine connection, and return on investment through a distinctive value-led approach resulting in higher number of bookings and increased attendance.
FORCE 4 Change
Each event has the potential to be a proven force for positive change. Whether it’s using sustainably sourced marketing materials, reducing carbon footprint, or improving accessibility – everyone has a part to play and our role is to identify opportunities that take us from intent to impact.
Ready to make noise with your next event or launch? Let’s Talk
Environmentaly conscious
At Force 4 Events, we are committed to leading the way towards a more sustainable future in the events industry. We actively seek to reduce our carbon footprint and preserve natural resources by investing in initiatives that offset carbon emissions, such as reforestation, sustainable sourcing of materials and event waste reduction through reuse and recycling schemes.
Trees Planted
Renewable Energy Projects Funded
CO2e avoided
Working with cause-driven organisations across a range of industries
Education & Entrepreneurship | Charity & Sustainability | Membership & Community | Coaching | Training | Accounting | Optometry | And other Service-Led businesses